The Castellana Foundation funds contest program for Western Beef retail

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Western Beef is proud to announce that we will now be conducting weekly contests through our social media accounts (TwitterFacebook and Instagram) and our email mailing list (enter your email in the subscription box at the lower right corner). Prizes are funded through the generosity of the Castellana Foundation, whose board member, Peter Castellana III, is also the President of Western Beef parent company Cactus Holdings Inc. So far Western Beef has run many contests with multiple $500 gift card winners and recently a monthly MetroCard. We aim for our contests to be relevant to our customers’ daily lives so they spend their hard earned money on things other than reoccurring expense such as bills and groceries. A recent winner of ours was more than grateful for the financial boost:

“$500 is a lot of money. It’s basically what I spend at the supermarket in any given month so to have Western Beef cover me and my family for a month is a very big deal to me. I’m so thankful. Now I can buy something nice for us that I wouldn’t have been able to otherwise. I wish more companies did this! I feel like they really are more than just another supermarket.” — M.G., Bronx, NY

Western Beef management has been very happy with the response so far with their contests:

“At first we just kinda wanted to see if there was any customer interest in contests. Shortly after we started our first campaign we realized that this was something our customers wanted. Thousands of customers were participating from all over. While we were happy with the response, we took a step back and made a personal stand in that we wanted to run relevant contests that spoke to our customers and actually served them well. It’s who we are as a company. We serve working families in the inner city.” — Western Beef Social Media Manager

For those interested in our contests please follow us on social media or join our mailing list at the Western Beef website for instructions on how to enter. Currently, the contest is for a monthly MetroCard.

Art from recent MetroCard contest

If you are a company or organization with prizes or services that you think would be relevant as prizes for our customers, then please reach out to us at socialmedia@westernbeef.com.

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